THE POWER OF BRAND IDENTITY |
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THE POWER OF BRAND IDENTITY |
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First impressions play an important role in a new business relationship, because they are not just important in your personal life, but also important for your career. Top entrepreneurs and businessmen have the ability to analyse people and make judgments based on their first interactions. Any person whom you interact with for the first time, try to analyse just two aspects about you. Firstly whether you are trustworthy enough to be given responsibility and secondly whether you have the potential to carry out a particular task.
People with a knack of creating the right first impression usually have a lot of charisma and their personality answers these questions for them. But if you believe you need some tips to dominate the first rodeo with your client, then here are some of them: Always Start With Nice Intros The main goal of a client meeting is to establish trust with you and hire you, but that doesn’t mean you should start talking business right away. Take some time to know each other and firstly set the right tone with an effective introduction. Once your client settles down and starts taking interest, you can begin to discuss your agenda. Sometimes, client may not have much time to to listen to everything you may have to say and in such times you should explain things to them in a short and precise manner. Try not to talk like an expert or less informative person either as it might not be helpful for both of you to solve potential conflicts in the first meeting and throughout the whole project. Put Up An Agenda You should start the meeting in a tone that reflects your confidence and also make sure that you are clearly audible. Being calm and confident ensures that you cover all necessary points. Additionally, to cover all your points you can use a logistic and perspectival agenda, and discuss it with your client before you get started. It will show that you have done some serious planning about the business and also give the client a reason to trust you. Research About The Client You shouldn’t react as if you do not know anything about the client because you may have to ask them many questions as it is. If you can show that you know a little something about their business or project, clients will find it easy to trust you and think of you as capable. The more knowledge you get about their industry standards, common issues, or new changes in the client’s field, the more your client will trust you to make good decisions throughout the freelance project.Researching your client’s competitors and peers increases the prospect of you winning over the client. Taking Notes To Acknowledge Them It is a very effective trick that you can use to build trust with your client and let them know that you are completely interested and invested in to doing business with them. This way you will not leave out anything or forget anything you talked about, and it also shows the client that you are engaged and focused. Dress professionally Dress in a way that makes you feel competent and comfortable but you also need to look like a business professional.Most prominent outfit for business meetings is formal shirt and pant or a perfect business suit with a neck-tie. If you feel at ease and presentable, you will seem “in control” of the situation. If you can communicate professionally with your clients it shouldn’t be so hard to impress them. Besides, engaging with your clients in a professional way also makes them trust you. These tips can ensure that you are on the right track to make your business deals more effective and have a great first impression on your new clients.
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AuthorRachel Lawrence ArchivesCategories |